10 services for branded short links and shareable URLs
People are increasingly using the Web and social media to share links to content. When people want to share a link to a website, a document, article, app, audio, photo, profile, or video, a shorter link is better because it’s easier to type and easier to remember.
The usage of these short links has probably grown due to Twitter’s 140-character limit, but there are 2 other reasons for the growing popularity of link shorteners:
- Easier to copy & paste a shorter link
- Branding and marketing purposes
You’ll recognize these short link domain names used by popular brands:
2 statistics show how helpful these custom-branded short links can be:
- “Branded Short Domains drive more than just brand impressions and visibility – they can drive up to a 34% increase in CTR.” — according to this bit.ly case study, “Increasing Engagement: The Power of a Branded Short Domain”
- And, according to rebrandly.com, “Increase Link Trust, Look neat and credible.. Drive click-through rates by up to 45%”
There are many services out there that can create custom-branded short links with your newly registered domain name. Note that some of them will come and go. You’ll need to do your own research and test drive these white label URL shortener services to check their reputation, reliability, and how much tracking statistics they provide that you’d want. Here are 10 custom-domain URL shortener services (some free, some paid):
There are 2 other services worth mentioning: droplr.com and getcloudapp.com. Both of these integrate your custom domain name and also with your Mac OS (assuming you’re using a Mac) to share links and files.
More conveniently, iwantmyname.com provides domain search, registration, and integration with a “1-click setup”: 6 Hosted URL Shortening Services - custom domain URL shorteners for personal or professional link branding and tracking.
And, for those that have someone with more technical experience in web hosting, there are a couple ways to run your own server for shortened links on your own domain name: yourls.org (PHP) and prettylinkpro.com (WordPress plugin).
Now with .bible domain names on the Internet and many short domains ending in .bible available, soon you might just start seeing shortened URLs with a custom .bible domain name being shared on a screen near you.
This article is part of the blog series, 66 Ideas for .BIBLE Domain Names, with practical ideas for using .BIBLE domain names. Individuals and organizations can now register .BIBLE domain names that are more shareable, memorable, and meaningful at any accredited registrar.